The team of Laura Meseguer, Kristyan Sarkis and Juan Luis Blanco will be presenting the Typographic Matchmaking in the Maghrib project at the yearly conference of ATypI (Alliance Typographique Internationale), under the theme of convergence, in Warsaw, Poland, from the 13—17 September 2016.
A Typographic Maghribi Trialogue
Presentation of the Typographic Matchmaking in the Maghrib
In the Maghreb, the confluence of native cultures with different colonial periods have resulted in an extraordinary diverse heritage. The history of this region and the Andalus could be told in more than twenty languages that could be written with any of the three common writing systems: Latin, Arabic and Tifinagh.
In this context, the Typographic Matchmaking in the Maghrib project of the Khatt Foundation came into being as a way to facilitate a cultural trialogue as well as shed a typographic spotlight on this largely ignored region in terms of writing and design traditions. The specific goal of the collaboration is the research and development of tri-script font families that can communicate harmoniously. The project creates an excellent opportunity for interaction and conversation, first with the other teams on the project, and second, more specifically with the members of our own team, as we research the environment in which those scripts originated, evolved and are used, through field trips to Marrakech, Córdoba and Granada.
By the time ATypI 2016 takes place, the project will be nearing the end, and we will be able to share not only the result of such a fascinating research project but also the experiences and lessons learned in the process.